Skip to main content

Alicia Keys Gets Personal in Conversation with Stepson Nasir Dean for The Skin Deep x Keys Soulcare Campaign


Written by Nwosu Chizoba David | @eheadlyn | Copyright © Zoba Digital Media LTD, 2025

In a heartfelt and deeply personal campaign collaboration, Alicia Keys is inviting audiences into her world like never before. The multi-Grammy Award-winning artist, entrepreneur, and founder of Keys Soulcare has teamed up with YouTube’s The Skin Deep for a three-part video series that’s as healing as it is inspiring.

The collaboration, titled The Skin Deep x Keys Soulcare, marks a groundbreaking first—bringing together the emotionally driven interview format of The Skin Deep with a beauty brand that prioritizes holistic well-being. Launched in 2020, Keys Soulcare has always gone beyond skincare to embrace a philosophy that nourishes both skin and soul. Now, that vision is being explored in real conversations that pull back the curtain on vulnerability, identity, and the power of connection.

A Transformative Conversation with Her Stepson

The final and most touching episode of the series features Alicia Keys in a candid, emotional dialogue with her stepson, Nasir Dean. Known to some by his stage name "Note Marcato," Nasir is the son of producer Swizz Beatz (Alicia’s husband) and singer Jahna Sebastian. Their conversation, released in honor of Mother's Day, dives into the dynamic nature of blended families, self-discovery, and what it means to truly see and support each other.

“This conversation was so deep and transformative,” Alicia shared. “It opened a door for us to understand each other on a whole new level. I’m proud of Nasir, and I’m grateful for this moment together.”

The conversation touched on topics rarely explored in public family narratives—acceptance, emotional openness, and breaking generational cycles through love and mindfulness. Alicia and Nasir’s exchange is a powerful representation of how intentional communication can foster trust, healing, and growth.

More Than Skincare: It’s “Soulcare”

Each episode in the series ties back to the core values of Keys Soulcare. Alicia launched the brand after facing her own battles with skin insecurities and a yearning for deeper self-care beyond physical appearances. Today, the brand includes rituals, affirmations, and clean beauty products designed to encourage users to care for themselves holistically.

Other episodes in the series feature guests such as podcaster Justin Frett, blogger Darren Graham, and content creator Kiana Leroux, who appeared with her daughter Soleil. These intergenerational and cross-cultural dialogues remind us that self-care is a shared journey, deeply rooted in conversation, vulnerability, and authenticity.

A Message for the Culture

In a world that often prioritizes filters and facades, The Skin Deep x Keys Soulcare campaign delivers a refreshing message: real beauty starts from within. Alicia Keys, ever the pioneer of soul expression, continues to challenge industry norms—inviting her audience to redefine what it means to be seen, heard, and healed.

This campaign is more than content—it’s a cultural blueprint for how we care for ourselves and each other.

Watch the full episodes on The Skin Deep’s YouTube Channel or visit keyssoulcare.com to explore the products and affirmations inspired by the series.

Comments

Post a Comment

Popular posts from this blog

DWTS' Emma Slater and Alan Bersten Spark Romance Rumors With Passionate Onstage Kiss

The world of ballroom and reality television lit up this weekend as Dancing with the Stars pros Emma Slater and Alan Bersten ignited romance speculation with a steamy onstage kiss during the grand finale of the DWTS: Live! 2025 tour. The moment, captured by an eager fan and quickly shared across social media platforms, sent shockwaves through the DWTS fandom—and the internet hasn’t stopped buzzing since. The Moment That Started It All It happened on April 19 in Rosemont, Illinois, during the final stop of the DWTS live tour. Midway through a passionate dance routine, Slater and Bersten shared a kiss that seemed far too authentic to be purely for performance. The crowd erupted in cheers, and the viral moment made its rounds on TikTok and Instagram within hours. Neither Slater nor Bersten has publicly confirmed a romantic relationship, but the body language, the chemistry, and now, this very public kiss, all point toward something more than just professional camaraderie...
Post a Comment
Read more

Lisa Rinna’s Brave Confession: Battling Postpartum Depression and the Darkest Moments After Amelia’s Birth

In an emotionally raw and revealing episode of her podcast Let’s Not Talk About the Husband , actress and television personality Lisa Rinna opened up about one of the darkest periods in her life: her battle with postpartum depression following the birth of her second daughter, Amelia Gray. While many know Rinna as the outspoken, glamorous star from The Real Housewives of Beverly Hills , few were aware of the painful mental health journey she endured behind closed doors. Alongside her husband, actor Harry Hamlin, Rinna revisited those difficult months after Amelia’s arrival, bravely sharing her story to shed light on an often overlooked and misunderstood condition. A Darkness She Didn't Understand Rinna, now 61, described her experience with postpartum depression as deeply disturbing and disorienting. Unlike her first postpartum period after the birth of her eldest daughter, Delilah Belle, which was also marked by depression but went undiagnosed for over a...
Post a Comment
Read more

Wendy’s Speaks Out After Facing Backlash for Trolling Katy Perry Over Blue Origin Spaceflight

In the ever-entertaining yet volatile world of social media marketing, fast-food giant Wendy’s has once again found itself at the center of controversy—this time for a tweet directed at pop star Katy Perry. The brand, known for its cheeky and often savage online persona, faced heavy criticism after trolling Perry’s upcoming spaceflight with Jeff Bezos’ Blue Origin. The Tweet That Sparked the Firestorm It all started when Katy Perry announced she would be joining an upcoming Blue Origin mission as a celebrity guest aboard the New Shepard suborbital spacecraft. The event, which was set to be both a scientific and philanthropic milestone, was quickly hijacked by a sarcastic tweet from Wendy’s official account: “Guess she’s finally going where her last album went—nowhere near the charts. Safe travels, Katy.” Though likely intended as a humorous jab in line with Wendy’s online brand, the tweet was met with swift and intense backlash from fans and critics alike...
Post a Comment
Read more